If you have the next big idea,
the time is now and the
place is Kyron!

Online Brand Presence Creation- Responsive | Digital Marketing(SEO/SMM) |
Online Brand Presence Management | User Experience (UX) |
Search Engine Optimization

Overview

Kyron intended to redefine the startup ecosystem in India with a proper accelerator program
Kyron was the first India startup accelerator with a proper setup and acclaimed startup mentors
Kyron name was derived from Chiron, the mentor of Greek mythological heroes such as Achilles and Perseus.
Kyron was started with the exact same objective; to help Indian startups to achieve their full potential

Objective- Project Description

The primary objective was to create a web presence that could explain the concept of Startup accelerators to Indian entrepreneurs
As startup culture was still alien in India in 2012, Kyron wanted to propagate the concept first
Then the web presence was supposed to list down the process, benefits and advantages

Approach strategy and Branding

The challenge was to send out the right kind of message and make the prospects understand the concept.

We used a two-pronged approach for the web presence: one sending out the message of the concept of a startup accelerator, and the other with all of the information about the team and the program.

It had a parallax intro section which talked about the concept and the working, as well as a proper site with all the other details. It was pathbreaking back then.

When the user keys in kyron.me, we took them to a storytelling mode, showcasing what is Kyron and what are its benefits?